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From its inception, LA 2024 has engaged the diverse community of Angelenos in the development of its Olympic plans.
To ensure every resident has a voice, LA 2024 led more than 30 community forums, including in every Los Angeles city council district. In addition, LA 2024 organises and participates in major community events reaching thousands of Angelenos and millions of Americans.
For example, at the 128th Rose Parade, Southern California’s iconic Festival of Flowers & Music, more than 500 volunteers helped build LA 2024’s “Follow the Sun” float, and 700,000 people lined the streets to show support for the candidature and the Olympic legends who rode the float along with young athletes from the LA84 Foundation.
Through social media, fans are given the ability to connect with LA 2024 24/7, including experiencing major moments live with candidature leaders and athletes in ways that have never been done before. From the launch of the “Follow the Sun” slogan to Facebook Q&As with Chairman Casey Wasserman and Vice Chair Janet Evans to the announcement of the Athlete Advisory Commission, LA 2024 is using live video to allow the community to participate and share their excitement with new fans across the country.
This commitment to engaging LA’s diverse community is why LA 2024 benefits from enthusiastic public support with 88 per cent backing the candidature in the latest poll.
* Text, images and illustrations provided by Paris 2024