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19 May 2003
IOC News

IOC launches new Olympic Review magazine

The Olympic Review, the official publication of the International Olympic Committee (IOC), has been re-launched with a new look and editorial direction which moulds heritage and tradition into a bold contemporary style. First published in 1894 by IOC founder Pierre de Coubertin, the magazine is distributed throughout the Olympic Family - to the National Olympic Committees, International Federations, Organising Committees and athletes - but as part of its revamp, will aim to widen the reach of the Olympic Movement by drawing in an ever-growing readership from Olympic volunteers, sponsors, Olympic historians, the media and general public world-wide.

The mix of reports, news and features in the Olympic Review, which will now be published quarterly, is showcased in a dynamic new design. The editorial content has an increased emphasis on athletes and sports, with a greater use of photography to bring sport to life across the Olympic Review's pages. The history and culture of a movement which is over one-hundred-years old are strongly reflected throughout the magazine, and the news pages have been extended across an eight-page "correspondent" section, which serves as an official record of news and events.

Highlights of the first issue include an interview with IOC President Jacques Rogge conducted by four-time Olympic gold medallist Alexander Popov - an interview with a twist as athlete interviews athlete. Olympic greats Kip Keino and Pat McCormick kick off what will become a regular Olympic Review feature on sports heroes, and Evaluation Commission Chairman Gerhard Heiberg answers questions on the Candidate Cities and their contest to host the 2010 Winter Games. In the countdown to Athens 2004, every Olympic sport will be profiled, beginning in the current issue with table tennis, rowing, badminton, fencing and archery. After the Athens Games, attention will switch to the sports of the Winter Games in the run-up to Turin 2006. The new edition's cover story - focusing on the timeless images from Olympic history - delves into the IOC's photo archive at the Olympic Museum, which features some 450,000 images dating back to the 1896 Games in Athens.

The Olympic Review is produced in French, English and Spanish. Copies of the magazine can be obtained by contacting the IOC Communications Department at or by subscribing on the IOC Internet site.
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