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IOC awards European broadcast rights to the EBU

18 Jun 2004
Olympic News

The International Olympic Committee (IOC) today announced that the Olympic broadcast rights for Europe for the XXI Olympic Winter Games Vancouver 2010 and the Games of the XXX Olympiad in 2012 have been awarded to the European Broadcasting Union (EBU).

Wide range of media categories
The successful, major new agreement covers a wide range of media categories, including multi-media and mobile telephony and foresees extensive sublicensing.

Promotion of Olympic values
This agreement with the EBU will help ensure the promotion of the Olympic values both during and outside Games time to ensure the widest possible audience and to protect the basic principle of free-to-air viewing.

Open tender
Today’s announcement concludes a process that began in March this year with the launch of an open tender, and resulted in the submission of proposals from national broadcasters, multinational consortia and agencies to the IOC.

51 countries
The contract covers pan European rights to 51 countries. The territory of Italy was not included in the agreement. Further details of the agreement will follow in due course.

Host for 2012 Olympic Games of chosen in July 2005
The host of the Games of the XXX Olympiad will be chosen by a vote of the IOC Session in July 2005, selecting from five Candidate Cities: Paris, New York, Moscow, London, Madrid.

Learn more on the TV and Internet Rights Commission
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