IOC awards 2012 broadcast rights in Chinese Taipei
The International Olympic Committee (IOC) today announced an agreement with ELTA Technology Co. Ltd. (ELTA) for the broadcast and exhibition rights within Chinese Taipei to the Games of the XXX Olympiad (2012) in London.
ELTA has acquired the broadcast and exhibition rights across all broadcast platforms, including free-to-air television, subscription television, radio, the internet and mobile phone.
IOC Executive Board member Richard Carrión, who led the negotiations, said: “ELTA have proved that they are an excellent broadcast partner for the Olympic Games, using cutting-edge technology to provide the best possible broadcast experience across a variety of platforms. We look forward to working with them to making unprecedented coverage of the London 2012 Olympic Games available in Chinese Taipei.”
Sally Chen, CEO of ELTA said: "We are delighted to acquire the rights for the 2012 Olympic Games in London. Our continuing partnership with the IOC since 2008 has helped ELTA achieve new goals and accomplishments within our industry. As the digital age keeps evolving at a lightning-fast pace, we always create new and innovative services to enhance our viewers’ experience of the Olympic Games."
About ELTA Technology Co. Ltd.
ELTA, created in 2000, is the leading video over Internet service provider in Chinese Taipei. The company specialises in acquiring licensed video content and production for hybrid IP networks. ELTA is the sole distributor for many international broadcasting companies for IP networks, and a pioneer of HD and 3D broadcasting within Chinese Taipei. Distribution channels include CHT’s MOD service, HiChannel (internet broadband portal) and 3G mobile networks within the territory.
To contact ELTA: Peter Cheng, Vice President, ELTA Technology Co., Ltd., Tel: +886-2-2341-1100 x 250, e-mail: firstname.lastname@example.org
For further information, please contact the IOC Communications Department, Tel: +41 21 621 60 00, e-mail: email@example.com