Coca-Cola’s Black Sea project receives Sustainability Award
Worldwide Olympic Partner Coca-Cola has been honoured with a Sochi 2014 Sustainability Award in recognition of the environmental initiatives it supported as part of International Black Sea Day.
The “Clean Sea for Clean City” project, which has been running for the last four years, encourages schoolchildren, students and Sochi 2014 volunteers to participate in a clean-up of the strip of beach alongside the River Sochi, as part of the annual International Black Sea Day celebrations, which are held in October each year.
The event, which is organised by Coca-Cola, the Sochi 2014 Organising and the City of Sochi Administration, also features an educational ECO-village in the city's main square and a roundtable discussion, dedicated to raising environmental awareness.
In 2012, the event programme also included a three-day environmental film festival, "H₂0-Sochi", which was organised as part of the Every Drop Matters project – a joint international initiative of the UN Development Programme and the Coca-Cola Company.
The “Harmony with Nature” award was presented to Coca-Cola at a ceremony in Sochi on 13 March, attended by the Deputy Chairman of the Government of Russian Federation, Dmitry Kozak, and members of the IOC Coordination Commission for Sochi 2014.
It is the first time that the Sochi 2014 Sustainability Awards have been held, recognising the contributions made to sustainable development relating to the next year’s Olympic Winter Games.