Athletes get behind YOG selfie campaign
With the 2014 Youth Olympic Games just days away, over 500 athletes have already got behind the #YOGselfie campaign to show just how excited they are about the forthcoming YOG. With a fantastic selection of different poses, locations and smiles already in; how will your selfie be different?
Sharing their selfies on social media platforms, the athletes’ enthusiasm has been digitalised for friends, family and followers to see! Athletes at the Youth Olympic Village (YOV) will also have a chance to create selfie gifs in a video booth which will then be shown on screens around the village to get the villagers in the selfie mood, as well as being posted on dedicated Tumblr site http://yogselfie.tumblr.com/.
As part of the Culture and Education Programme, YOG athletes will be invited to attend workshops on how best to engage with their social media audience and to improve fan numbers.
Send in your selfie to help these Games reach a record number of selfies!