Schneemann means snowman in German.
The first Winter Games mascot, Schneemann wore a red Tyrolean hat typical of the region that hosted the Winter Games for the second time.
Did you know ?
‒ This first Olympic Winter Games mascot turned out to be a commercial success. It was made available through various items such as t-shirts, soft toys, stickers, cushions, keyrings and even glassware.
‒ There are objects with Schneemann holding a hockey stick or wearing skis and boots. This practice of representing the mascot in various poses would continue in the future.
Find out more about the Innsbruck 1976 Olympic Games on olympic.org