The Tokyo 2020 Organising Committee has marked six years to go until the Opening Ceremony of the 2020 Olympic Games by launching a unique social media campaign.
The one-day #InsideTokyo2020 initiative aims to give fans a behind-the-scenes look at preparations for the Games by introducing them to the people who will help bring Tokyo 2020 to life over the next six years.
Photos of Organising Committee staff members will be posted on the official Games Facebook page (facebook.com/tokyo2020.jp) and the newly launched English-language Twitter account (twitter.com/tokyo2020) throughout the day, revealing the faces behind the Games.
Sakura, Sports Management. © TOKYO 2020
"This is a very special day for Japan. On this day in 2020, the Olympic Games will open in Tokyo for the second time in the city’s history. This is the first exciting and symbolic milestone in our journey toward the 2020 Games,” explains Masa Takaya, Tokyo 2020 Communications Director.
"On this occasion, we are launching our English Twitter account, @tokyo2020, to engage the conversation with fans and supporters from the entire world. And our first action is to send an invitation and share our excitement about the Tokyo Games."
Members of staff featured in the campaign include Olympic hammer throw champion Koji Murofushi, who was recently appointed as as Tokyo 2020’s Sports Director.Mami Sato, Paralympian. © TOKYO 2020