The Olympic Athletes’ Hub was redesigned in a move to strengthen support to athletes as outlined in Olympic Agenda 2020, the IOC’s strategic roadmap for the future of the Olympic Movement that was adopted in December 2014.
The revamped Hub is a digital one-stop-shop where athletes can learn about and share their own experiences on important topics related to their careers on and off the field of play. Special focus is placed on the protection of clean athletes from all sorts of manipulation, in particular doping, competition manipulation and related corruption. Another important topic is the health of athletes and how to avoid injuries and illnesses, as well as the prevention of harassment and abuse in sport. The Hub also includes information about athletes’ career programmes and much more.
“Strengthening the role of the athletes is one of the top priorities of the IOC as emphasised in Olympic Agenda 2020. The Athletes’ Hub helps us improve support for the athletes and communication between them. I wish such an opportunity had been there when I was an athlete,” said IOC President Thomas Bach.
The new Olympic Athletes’ Hub will continue to showcase the best social media content being created by Olympians around the world – all in one convenient location. The official accounts of over 6,000 Olympians can already be found on the site.
The web-based platform is available for download as a mobile application for android and iOS. Although the target audience is athletes, the platform is also available to team officials, coaches and the general public.
“As a direct result of Olympic Agenda 2020, which places athletes at the heart of the Olympic Movement, the IOC has developed the Olympic Athletes’ Hub – the IOC virtual home for all athlete content,” said IOC Athletes’ Commission Chair Claudia Bokel. “The IOC is committed to supporting athletes on and off the field of play. The Olympic Athletes’ Hub is a tangible example of this, which we hope that athletes will find useful, fun and informative.”
Athletes who sign up to the Hub can access content tailored to them, including special offers from The Olympic Partners (TOP) and other Olympic Movement stakeholders.
The International Olympic Committee is a not-for-profit independent international organisation made up of volunteers, which is committed to building a better world through sport. It redistributes more than 90 per cent of its income to the wider sporting movement, which means that every day the equivalent of USD 3.25 million goes to help athletes and sports organisations at all levels around the world.
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