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Audi becomes IOC vehicle supplier

Audi becomes IOC vehicle supplier
©IOC/Richard Juilliart

08/01/2013

The International Olympic Committee (IOC) is pleased to announce a new supplier agreement with automobile manufacturer Audi that came into effect on 1 January 2013.

Audi will equip the IOC’s fleet in Lausanne and various international IOC events, such as the 125th IOC Session in Buenos Aires, with a range of vehicles. The agreement also includes plans to jointly develop environmental, humanitarian and social projects.

“The IOC is delighted to have Audi, a world renowned company, as its official automobile supplier, and we look forward to developing further social responsibility initiatives with them in the near future as part of this agreement,” said IOC Director General Christophe De Kepper.

Audi will supply the IOC until the end of 2016. Under the terms of the agreement, the IOC headquarters and The Olympic Museum in Lausanne will be outfitted with more than 40 Audis, including the Audi Q5 hybrid and Audi A8 hybrid.

“Through our cooperation with the IOC as the top-level global sports organisation, we aim to link our brand even more closely with international sport,” said Luca de Meo, Member of the Audi Board of Management for Marketing and Sales. “We’re going to shape many exciting joint projects in the future.”

Audi, as part of the Volkswagen Group, has strong ties to the Olympic Movement. The Volkswagen Group was the official vehicle sponsor of the Beijing 2008 Olympic Games and will assume the same role at the Sochi Olympic Winter Games in 2014. Audi is a partner of the National Olympic Committees of Finland, Germany, Russia and Switzerland.

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