
The posters, produced following the rules of the Lillehammer Games design programme, were meant to incorporate three main aspects : Norwegian originality and particularity, human contact and contact between mankind and nature. The design programme was the main tool in achieving the goal of presenting a unified image. It featured basic visual elements which could be combined in different ways to serve as a basis for recognition and identification : the Lillehammer emblem, the pictograms, the pictographic emblems, the crystal theme, colours, typography and the mascots.